Powershifter Media

Published by POWERSHiFTER
Oct 02
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Travel like Bond Tickets and Travel like Bond Travel Deals on Orbitz - The marketing blitz has begun. I did not think that I would see this type of tie in. It makes sense and a great way to leverage the exotic locations that Bond visits in each film. The question I have is did the filmakers choose the locals based on product placement? Did each city have lobby though location expense incentives for the production? Or was it the travel industry that lobbied for the more exotic locals with beefy airfares so that they would create desire,need to visit them and spend the desperately needed money on the airfare. So we have Smirnoff, Omega, Swatch, Aston Martin and now Orbiz. 
The blitz is on and if you have not seen the trailer yet it looks like Mr. Craig has a second hit on his hands that’s for sure.

Travel like Bond Tickets and Travel like Bond Travel Deals on Orbitz - The marketing blitz has begun. I did not think that I would see this type of tie in. It makes sense and a great way to leverage the exotic locations that Bond visits in each film. The question I have is did the filmakers choose the locals based on product placement? Did each city have lobby though location expense incentives for the production? Or was it the travel industry that lobbied for the more exotic locals with beefy airfares so that they would create desire,need to visit them and spend the desperately needed money on the airfare. So we have Smirnoff, Omega, Swatch, Aston Martin and now Orbiz. 

The blitz is on and if you have not seen the trailer yet it looks like Mr. Craig has a second hit on his hands that’s for sure.

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