January 2009
20 posts
Is viral the way to recession success? →
Is viral the way to way to recession success? →
Video Ad Rates Plummet 25% in 4Q08, Brightroll... →
ABC: Streaming Vid Viewers Can Swallow More Ads... →
InternetRetailer.com - Survey: More than a pretty... →
Looks still count, but retailers want more than just aesthetically pleasing pages from their next web site redesign. To build e-commerce sites that drive more traffic and sales, retailers are creating interactive page treatments and adding video, customer reviews and other advanced features. Merchants also are making site optimization a top priority and redesigning their web sites to achieve...
The $300 Million Button
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How Changing a Button Increased a Site’s Annual Revenues by $300 Million
It’s hard to imagine a form that could be simpler: two fields, two buttons, and one link. Yet, it turns out this form was preventing customers from purchasing products from a major e-commerce site, to the tune of $300,000,000 a year. What was even worse: the designers of the site had no clue there was even a...
Thinking Positively About Negative Reviews | Get... →
Click Fraud Hits 17.1% in Q4, Highest in 2 Years... →
Konigi →
Nearly Half of Americans Are Frequent Internet... →
Nearly Half of Americans Are Frequent Internet... →
Less Frequent Internet Users Closing The Gap -... →
Will Twitter fragment your marketing efforts even... →
Boomers Caught in Squeeze Play →
American consumers have no recollection of life in the Great Depression. Not only are most simply too young to remember it, but for the last quarter century they’ve lived without extended economic hardship, becoming ever more acquisitive in a world of instant gratification and easy credit. No one knows how long or severe the current downturn will be. More»
Norwest’s Chang: Things Could Get Scary For... →
Despite all the predictions for slashed VC spending and stagnant growth in new media this year, clearly there is still money to be spent, as we’ve already seen a number of fundings in the past week. But some unlikely companies may be stretched thin this year, Norwest Venture Partners principal Tim Chang told us. More»
52 E-Commerce Stores on the iPhone - No Turn On... →
Whopper Sacrifice: Ditch 10 Friends, Get a Free... →