November 2008
96 posts
How to make your site stickier -... →
There’s been a lot of talk about “sticky” websites and how to create them. Though the terminology sounds awful, stickiness is a good thing. But what does it really mean for a website to be sticky, why is it important and how do we achieve it? More»
3 ways to justify spending on social networks -... →
To demonstrate social network success, savvy brand marketers must identify what success means, and then understand how it can be tracked. More»
5 reasons why Red Bull is the gold standard of... →
OK, if you can forget the taurine issue for a minute - you’ll see that Red Bull are the gold standard of youth marketing. More»
Beware the Harley effect - is telecoms sitting on... →
The average age of a Harley rider is now 45 (ten years ago it was 37), and 20% of their customers are aged over 55. In spite of all the company’s success in the past 18 years Harley is struggling to attract its future market - youth. However, you can be forgiven for thinking things were just fine at Hog HQ when the company returns record profits as a result’s of focusing on the high spend, high...
I am off to Karate shortly….still sore from Wednesday’s class!
CNN’s report on online sales this holiday season: http://www.cnn.com/2008/TECH/11/28/online.shopping.ap/index.html
Manage multiple Twitter accts: http://tinyurl.com/6yejvw
» Learn more about Akoha ~ Akoha - Come Play it... →
Akoha is the world’s first social reality game where you can earn points by playing real-world missions with your friends. Missions might include giving someone your favorite book, inviting a friend for drinks, or buying a friend some chocolate.
Viddler.com - Your videos - Currently Viewing “TTV Trailer”
Twitter multi account manager & brand monitor |... →
Do you have more that one twitter account? Manage them all here.
Is It A Good Tweet Or A Bad One? - 11/28/2008 →
I mentioned Twitter the other night at a dinner party I hosted — and the facial responses around the table gave me a good laugh. The marketers and technologists all perked up with interest and delight, while the lobbyists and lawyers tried to hide their disapproving looks. But regardless of what folks think of Twitter, or if they use it, the micro-blogging service is having a direct...
Holiday shoppers will find bargains online -... →
NEW YORK (AP) — Online retailers are ramping up heavy-duty deals to turn skittish shoppers into buyers during the crucial Thanksgiving weekend and “Cyber Monday” — but even so, online sales are expected to be fairly flat after years of strong growth. More»
It’s very quite on Twitter today.
This puts the black in Black Friday! http://tinyurl.com/6m8flv Stupid!
Nokia Pulls Out Of Japan →
Facebook apps the pet rock of the 2000’s? http://tinyurl.com/5wwjey
Yay my post made it on Notcot.com today http://www.notcot.org/post/16609/
Sweet! I am going to www.vijs.ca for dinner tonight!
Facebook apps the pet rock of the 2000's →
Tweeting the terror: How social media reacted to... →
I took my first karate class with Denise and young Noah last night. I did all right and didn’t suck!
I watched a Frontline special on Hugo Chavez and I think by the appearance of all the interviewees my moustache would work well in Venezuela
Digital Pictures Interactive » Blog Archive » Papervision - Augmented Reality Using a webcam and flash, Digital Pictures Interactive have taken our Papervision character from the desktop to the desk. A new and exciting way to interact with your flash content. The possibilities are wide open.
New TV spot for the Audi Q5. Via space invaders
Do yo love ecommerce interface designs? Well then this is the place for you: http://www.ecommr.com/
Here is how to add commenting on Tumblr: http://tinyurl.com/57t8ax
Commenting on Tumblr
I love the shear ease that Tumblr brings to blogging. I have a tiny attention span yet a need to constantly post items of interest to Reach + Frequency. The problem is that the system has only been a one way channel of dialogue. I have always felt that the site came up short on commenting. While I was looking at other Tumblr posts I spotted a few that had commenting enabled. What the (#*&$5...
the state of the blogosphere: http://tinyurl.com/4u4fn5
Marketers Reach Out to Loyal Customers - WSJ.com →
With the critical holiday-sales season at hand, there’s a new character joining Santa and his elves on the advertising circuit: the analytics geek.
It’s number-crunching time. Marketers, their ad budgets under increased scrutiny amid the economic downturn, are mining their customer databases and reaching out to loyal consumers with targeted ads, instead of relying on the traditional...
Technorati: State of the Blogosphere 2008 →
Welcome to Technorati’s State of the Blogosphere 2008 report, which will be released in five consecutive daily segments. Since 2004, our annual study has unearthed and analyzed the trends and themes of blogging, but for the 2008 study, we resolved to go beyond the numbers of the Technorati Index to deliver even deeper insights into the blogging mind. For the first time, we surveyed bloggers...
I can Tivo on my iPhone! http://tinyurl.com/6l5fcw
Will shoppers spend more or less this year? →
Here are some online retail projections and stats for this Christmas season: http://tinyurl.com/57bk6a
Google Layoffs - 10,000 Workers Affected →
Google has been quietly laying off staff and up to 10,000 jobs could be on the chopping block according to sources. Since August, hundreds of employees have been laid off and there are reports that about 500 of them were recruiters for Google. More»
Texters Young, Culturally Diverse, Online Spenders →
Adults in the US who use the text-messaging feature on their cell phone are 49% more likely than the average American to be between age 18-24, 14% more likely to be Hispanic and 24% more likely to be African American, according to (pdf) a survey from Scarborough Research.
The study also found that El Paso, Texas is the top US city for text messaging, with 57% of all adult cell-phone subscribers...
adidas Originals →
I have new blog post on Christmas shopping or lack there of it: http://tinyurl.com/63dxv6
Digital Signage | Whole Foods Canada launching... →
More Than 100 Million Americans Viewed Mobile Ads... →
BURLINGAME, Calif.—(BUSINESS WIRE)—Limbo, one of the largest mobile social networks in the US, and GfK Technology, a leading market research agency, today released their latest joint Mobile Advertising Report (MAR). The third quarter report reveals that mobile advertising awareness grew 33 percent in nine months against a backdrop of six percent growth in cell phone usage. This...
Internet Advertising Revenues in Q3 '08 at Nearly... →
NEW YORK, NY (November 20, 2008) — The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues reached almost $5.9 billion for the third quarter of 2008, representing an 11 percent increase over the same period in 2007. While double-digit annual growth continues, the quarter-to-quarter curve remains relatively flat compared to...
Rebel Base - RIP →